Seongbuk-dong
Seoul
Visit Seongbuk-dong
Popular places to visit
Korea Furniture Museum
Join a guided tour of this private museum to visit a collection of traditional Korean homes decorated with a variety of furniture pieces.
Myeongdong Street
When you visit Myeongdong Street, a popular shopping spot in Seoul, you can search for that perfect souvenir. Visit the shops and charming cafes in this culturally rich area.
Lotte World
Have a fun-filled day at Lotte World and see why people love this theme park in Seoul. Visit the shops and top-notch restaurants in this culturally rich area.
Dongdaemun History and Culture Park
This sizable commercial district is home to a staggering number of shopping malls, specialty stores and traditional Korean marketplaces.
Lotte World Tower
Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.
Namdaemun Market
This traditional Korean market is the largest and oldest in Seoul, and where you’ll find all manner of clothes and food at very reasonable prices.
Things to do
DMZ Tour including Hotel Pick up
Best DMZ Tour Korea from Seoul (Red Suspension Bridge Optional)
Small-Group Royal Palace and Seoul City Tour (hotel pick-up)
Ultimate Korea DMZ Tour from Seoul (Gondola & Suspension Bridge)
Seoul Night Tour (Gwangjang Market, Royal Palace and Naksan Park)
Thrilling Korean DMZ 3rd Tunnel Tour from Seoul + Red Bridge Rush
Top hotels in Seongbuk-dong
ENA Suite Hotel Namdaemun
The hotel staff were very friendly and helpful. I appreciated their hospitality. The building was a bit old and looked a bit worn. However, the location was excellent. The staff were very friendly and made me feel very welcome.
Reviewed on 5 Jan 2026
Sotetsu Hotels The Splaisir Seoul Myeongdong
Everything from the kind and courteous housekeeping staff to the reception staff. The hotel is not one to miss out on. The breakfast was spectacular also, plenty of choice and well worth the money paid for it.
Reviewed on 28 Dec 2025
HOTEL THE BOTANIK SEWOON MYEONGDONG
It was perfect! Everything we needed. It was clean, safe, stocked and the staff were wonderful to us.
Reviewed on 5 Jan 2026
Royal Hotel Seoul
Staff was polite and smiley. Room is cleaned daily. Location is unbeatable.
Reviewed on 29 Dec 2025
Grand Hyatt Seoul
Clean, filtered water and coffee maker available in room which is convenient for longer stays.
Reviewed on 14 Nov 2025
Shilla Stay Gwanghwamun Myungdong
Super helpful staff...went to have a relaxing night of pupus and beer and James served us. We were the last to leave the restaurant but he was so kind not to chase us out of the restautant. He was so kind and pleasant and he always had a smile when he was speaking with us. Went to the front desk ...
Reviewed on 27 Dec 2025
Other neighbourhoods around Seongbuk-dong
Jongno-1.2.3.4 ga-dong
While you're in Jongno-1.2.3.4 ga-dong, take in top sights like Insa-dong or Gwangjang Market, and hop on the metro to see more of the city at Anguk Station or Jongno 3-ga Station.
Insa-dong
Insa-dong is known for its ample dining options, and you can make a stop by Insa-dong and Cheonggyecheon while in the area.
Jongno-gu
Jongno-gu is highly notable for its popular shops, and you might want to visit top sights like Sejong Cultural Center and National Museum of Korean Contemporary History. See more of Seoul by jumping on the metro at Gwanghwamun Station or Jonggak Station.
Gwanghui-dong
While you're in Gwanghui-dong, take in top sights like Migliore Mall and jump on the metro at Dongdaemun History and Culture Park Station to see more of the city.
Jung-gu
Myeongdong Street and Chungmu-ro are top sights in Jung-gu, and you should be sure to explore the popular shops. Hop aboard the metro at Euljiro 4-ga Station or Chungmuro Station to see more sights in the area.
Sogong-dong
Sogong-dong is popular for its popular shops. Explore top sights like Seoul Museum of Art and Sungnyemun Gate, and you can get around town on the metro at City Hall Station.
Seongbuk-dong
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- Baeksasil Valley
- Bangsan Market
- Bugak Skyway
- Cheonggye Plaza
- Choi Sunu House
- Choong Ang High School
- Daehan Hospital
- Dongdaemun Design Plaza
- Dongwha Duty Free Shop
- Doota Mall
- Gwangjang Market
- Gyeongbokgung Palace
- Gyeonghuigung Palace
- Heunginjimun Gate
- Hyundai City Outlet
- Ikseon-Dong Hanok Village Holidays
- Insa Art Center
- Kokdu Museum
- Korea Furniture Museum
- Kyung-In Museum of Fine Art
- Mt. Inwang
- Seongbuk-Gu Holidays
- Visit Daehangno
- Visit Donam-dong
- Visit Donghwa-dong
- Visit Eungam-dong
- Visit Eunpyeong-gu
- Seoul Finance Center
- Visit Gangbuk-gu
- Visit Geumho-dong
- Visit Gyeongnidan-gil
- Visit Hwanghak-dong
- Visit Ikseon-dong Hanok Village
- Visit Insa-dong
- Visit Itaewon-dong
- Visit Jegi-dong
- Visit Jingwan-dong
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- Visit Jung-gu
- Visit Mia-dong
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- Visit Oksu-dong
- Visit Pil-dong
- Visit Samcheong-dong
- Visit Seodaemun-gu
- Visit Seongbuk-gu
- Visit Seongdong-gu
- Visit Sindang-dong
- Visit Sogong-dong
- Visit Songcheon-dong
- Visit Ssangmun-dong
- Visit Seoul
- Sungkok Art Museum
- Sungshin Women's University
- T.um SK Telecom Technology Museum
- Yoogeum Museum
