Seongbuk-dong
Seoul
Visit Seongbuk-dong
Popular places to visit
Korea Furniture Museum
Join a guided tour of this private museum to visit a collection of traditional Korean homes decorated with a variety of furniture pieces.
Myeongdong Street
When you visit Myeongdong Street, a popular shopping spot in Seoul, you can search for that perfect souvenir. Visit the shops and charming cafes in this culturally rich area.
Lotte World
Have a fun-filled day at Lotte World and see why people love this theme park in Seoul. Visit the shops and top-notch restaurants in this vibrant area.
Dongdaemun History and Culture Park
This sizable commercial district is home to a staggering number of shopping malls, specialty stores and traditional Korean marketplaces.
COEX Convention and Exhibition Center
You don’t have to be in Seoul for a conference or fair to appreciate the facilities of COEX, South Korea’s outstanding events center and mall in Gangnam.
Lotte World Tower
Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.
Things to do
Seoul: Nami Island and Garden of Morning Calm opt Railbike
Seoul: DMZ with Optional Suspension Bridge, North Korea View
Best Seoul City Tour (Gyeongbokgung Palace,Insadong,Namsan Tower)
Best DMZ Tour Korea from Seoul (Suspension Bridge & JSA Museum)
Small Group Tour to DMZ, Susp.Bridge&NKorea M. with Hotel Pickup
Top hotels in Seongbuk-dong
HOTEL THE BOTANIK SEWOON MYEONGDONG
Overall, we did enjoy our stay at this hotel. Our suite was very nice. It was conveniently located. But view from our room was a construction site. Couldn't see the N Seoul Tower. Cons: 1) The breakfast options was terrible. It was mostly carbs: waffle, noodle, fried rice, japchae, salad pasta, toast ...
Reviewed on 4 Apr 2026
LOTTE CITY HOTEL MYEONGDONG
Love love love this place! My second time staying here and was just as good, super clean rooms and lovely staff, a super convenient location as well with the shopping streets within a five minute walk and easy access to public transport as well! Would definitely recommend :)
Reviewed on 2 Apr 2026
Grand Hyatt Seoul
The Grand Hyatt Seoul has a fantastic location above Itaewon with beautiful views, and that's about all it has going for it. The service was among the worst I have experienced at a hotel in this category. I repeatedly asked for housekeeping and no one ever came. Turndown service simply doesn't exist ...
Reviewed on 28 Mar 2026
ENA Suite Hotel Namdaemun
Nice place and well kept. Staffs were very helpful, friendly, courteous. Nice selection for breakfast and they were made to order. At around 8 AM constructions started lots of noise and hammering sounds that we couldn’t sleep in!
Reviewed on 3 Apr 2026
Toyoko Inn Seoul Gangnam
Affordable hotel in an excellent location.
Reviewed on 23 Mar 2026
Sotetsu Hotels The Splaisir Seoul Myeongdong
There is no activities for children at this hotel. The staff are great and the location was very convenient. We enjoyed our stay.
Reviewed on 31 Mar 2026
Other neighbourhoods around Seongbuk-dong
Jongno-1.2.3.4 ga-dong
While you're in Jongno-1.2.3.4 ga-dong, take in top sights like Insa-dong or Gwangjang Market, and hop on the metro to see more of the city at Anguk Station or Jongno 3-ga Station.
Insa-dong
Insa-dong is known for its ample dining options, and you can make a stop by Insa-dong and Cheonggyecheon while in the area.
Jongno-gu
Jongno-gu is highly notable for its popular shops, and you might want to visit top sights like Bukchon Hanok Village and Statue of Sejong the Great. See more of Seoul by jumping on the metro at Gwanghwamun Station or Jonggak Station.
Euljiro-dong
While you're in Euljiro-dong, take in top sights like Chungmu-ro or Cheonggyecheon, and hop on the metro to see more of the city at Euljiro 4-ga Station or Euljilo 3-ga Station.
Gwanghui-dong
While you're in Gwanghui-dong, take in top sights like Migliore Mall and jump on the metro at Dongdaemun History and Culture Park Station to see more of the city.
Jung-gu
Myeongdong Street and Chungmu-ro are top sights in Jung-gu, and you should be sure to explore the popular shops. Hop aboard the metro at Euljiro 4-ga Station or Chungmuro Station to see more sights in the area.
Seongbuk-dong
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- Baeksasil Valley
- Bangsan Market
- Bugak Skyway
- Cheonggye Plaza
- Choi Sunu House
- Choong Ang High School
- Daehan Hospital
- Dongdaemun Design Plaza
- Dongwha Duty Free Shop
- Doota Mall
- Gwangjang Market
- Gyeongbokgung Palace
- Gyeonghuigung Palace
- Heunginjimun Gate
- Hyundai City Outlet
- Ikseon-Dong Hanok Village Holidays
- Insa Art Center
- Kokdu Museum
- Korea Furniture Museum
- Kyung-In Museum of Fine Art
- Mt. Inwang
- Seongbuk-Gu Holidays
- Visit Daehangno
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- Seoul Finance Center
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- Visit Seongbuk-gu
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- Sungkok Art Museum
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- T.um SK Telecom Technology Museum
- Yoogeum Museum
