Union Square

San Francisco

A cityscape with tall buildings, palm trees, and red double-decker buses.
A busy urban street with pedestrians, a bus, and various storefronts including a jewelry store and a restaurant.
A plaza with a tall monument, modern buildings, and people sitting at outdoor tables.
A busy urban street with storefronts, including a LUSH store and an ALO store.
A busy urban street with pedestrians, cars, and various storefronts including Britex and a Peter Pan's store.

Packed with a treasure trove of upmarket boutiques, designer labels and department store, shoppers will love this huge shopping plaza.

Union Square is one of the largest shopping plazas in the United States, and always a huge draw for visitors to San Francisco.

Visitors to Union Square will find themselves among some of the finest upmarket and glamorous names in the world of fashion. High-end labels like Louis Vuitton, Chanel, Prada, Burberry and Hugo Boss all have a presence here. A few blocks away, you can pick up the latest designs straight from the catwalk. Alongside, you’ll also find both quaint and expensive antiques and jewellery. Shopping in Union Square is a popular pastime all year round thanks to the choice of shops and San Francisco’s temperate climate.

In addition to the designer stores, there is a fair share of local colour and character. If you make a beeline for Gump’s, a particular popular haunt for locals, then you can pick up some of the most stylish home decor that money can buy.

Union Square was dedicated by the first mayor of the city, John Geary, back in 1850, and named after the pro-union Civil War rallies which were held here. The name itself refers to the park in San Francisco, which was originally created as a green haven and public plaza within the increasingly bustling cityscape.

A few decades later, this location had developed in a chic and fashionable residential district. However, disaster was to strike the region early in the twentieth century, when the San Francisco earthquake of 1906 devastated the area’s hotels and shops. The community and area was rebuilt, though, and today the area is better than ever a prime shopping and dining region, with a unique, colourful character.

The plaza also features the totemic Dewey Monument, a tall Corinthian column which features a bronze statue of the goddess Victory accompanied by a trident. A number of modern art sculptures are also on display in the square.

Parking can be tricky in this area. The best way to Union Square is by taking one of the characterful antique streetcars which pass by Union Square at regular intervals.


Stay near popular Union Square attractions

Things to do


Top hotels in Union Square

Hilton San Francisco Union Square

Hilton San Francisco Union Square

4 out of 5
333 O'Farrell St. San Francisco CA
The price is RM643 per night from 7 Nov to 8 Nov
RM643
RM757 total
7 Nov - 8 Nov
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy 2 bars/lounges, breakfast (surcharge) and a 24-hour health club. Our guests praise the helpful staff ...
Hilton San Francisco Union Square
Handlery Union Square Hotel

Handlery Union Square Hotel

3.5 out of 5
351 Geary St San Francisco CA
Fully refundableReserve now, pay when you stay
The price is RM671 per night from 12 Nov to 13 Nov
RM671
RM789 total
12 Nov - 13 Nov
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, a fitness centre and valet parking (surcharge). Our guests praise the pool and the helpful ...
8.8/10 Excellent! (3,654 reviews)
"Convenient location. Comfortable rooms. Check-in was a breeze. Staff is super friendly"

Reviewed on 15 Oct 2026

Handlery Union Square Hotel
Chancellor Hotel on Union Square

Chancellor Hotel on Union Square

3.5 out of 5
433 Powell St San Francisco CA
The price is RM487 per night from 25 Oct to 26 Oct
RM487
RM574 total
25 Oct - 26 Oct
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, a 24-hour front desk and daily housekeeping. Our guests praise the helpful staff and ...
9.4/10 Exceptional! (3,510 reviews)
"Very comfortable bed, quiet room, plenty of hot water. Had to go to lobby for hot drinks which was a pain."

Reviewed on 14 Oct 2026

Chancellor Hotel on Union Square
Grand Hyatt San Francisco

Grand Hyatt San Francisco

4 out of 5
345 Stockton St San Francisco CA
The price is RM547 per night from 6 Nov to 7 Nov
RM547
RM837 total
6 Nov - 7 Nov
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy free Wi-Fi, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the helpful staff ...
9/10 Wonderful! (1,023 reviews)
"The Hyatt was amazing. I love the location in San Francisco and the staff was very professional and nice. We had a wonderful room that was super clean and the buffet breakfast was fantastic. We also enjoyed the bar for happy hour and the food was delicious. Thanks for such a wonderful weekend. We ..."

Reviewed on 12 Oct 2026

Grand Hyatt San Francisco
Parc 55 San Francisco - A Hilton Hotel

Parc 55 San Francisco - A Hilton Hotel

4 out of 5
55 Cyril Magnin St San Francisco CA
The price is RM566 per night from 8 Nov to 9 Nov
RM566
RM666 total
8 Nov - 9 Nov
includes taxes & fees
Stay at this business-friendly hotel in San Francisco. Enjoy 2 restaurants, breakfast (surcharge) and a 24-hour fitness centre. Our guests praise the helpful ...
8.8/10 Excellent! (1,697 reviews)
"Easy checking and checkout process. Comfortable bed and beautiful view. Didn’t use any amenities in the hotel because so much nearby to explore. Hotel was quiet and there was staff checking guests entry after hours. Wish more elevators would operate at a time. Would stay there again."

Reviewed on 15 Oct 2026

Parc 55 San Francisco - A Hilton Hotel
Hotel G San Francisco

Hotel G San Francisco

4 out of 5
386 Geary Street San Francisco CA
The price is RM518 per night from 8 Nov to 9 Nov
RM518
RM773 total
8 Nov - 9 Nov
includes taxes & fees
Stay at this hotel in San Francisco. Enjoy breakfast (surcharge), a fitness centre and parking (surcharge). Our guests praise the helpful staff and the clean ...
9.2/10 Wonderful! (1,001 reviews)
"Staff very accommodating and hotel clean and chic."

Reviewed on 14 Oct 2026

Hotel G San Francisco
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Where to stay in Union Square

Find the best Union Square areas for the activities you enjoy most. Learn more about Union Square
Learn more about Union Square

Downtown San Francisco

Known for its fascinating museums, popular shops and acclaimed art galleries, there's plenty to explore in Downtown San Francisco. Top attractions like Oracle Park and Chase Center are major draws. Catch the metro at Market St & 5th St Stop or Market St & Taylor St Stop to see more of the city.

Fisherman's Wharf

Travellers love Fisherman's Wharf for its popular shops, and you can see more of San Francisco by jumping on the metro at Jones St and Beach St Stop or Jefferson St & Taylor St Stop. You might spend time checking out top sights like Pier 39 and San Francisco Bay.

South of Market

Gourmet restaurants great entertainment and top sights from Oracle Park to Chase Center – discover South of Market, a destination also famous for its shopping.

Nob Hill

Gourmet restaurants Chinatown and top sights from SF Masonic Auditorium to Cable Car Museum – discover Nob Hill, a destination also famous for its shopping.

Mission District

You might enjoy the bars while in Mission District. SOMA Pilipinas is a notable sight, and you can get around town at 16th Street Mission Station or 24th Street Mission Station to see more of the city.



Union Square

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