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Hotel Serena

2.0 star property
Pet-friendly hotel connected to the convention centre in Florence with free breakfast

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Photo gallery for Hotel Serena

Traditional Japanese room with a sliding door featuring intricate glass panels and a geometric design, set within a classic interior with a checkered floor.
Cozy retreat with a single bed, shower, and small window.
Welcome to our hotel lobby, featuring a checkered floor and a central reception desk with a large painting above.
Guests can dine in style with tables set for a meal, surrounded by framed pictures and a potted plant.
Cozy retreat with a single bed, bedside table, and comfortable chair.

Popular amenities

  • Bar
  • Breakfast included
  • Pet-friendly
  • Housekeeping
  • Air conditioning
  • Free WiFi

Room options

Available filters for rooms
Showing 5 of 5 rooms

View all photos for Classic Single Room

In-room safe, desk, soundproofing, free WiFi

Classic Single Room

Highlights

Soundproofed
Air conditioning
Private bathroom
Hairdryer
Bidet
Digital channels
Daily housekeeping
In-room safe
  • 23 sq m
  • Sleeps 1
  • 1 Single Bed

View all photos for Classic Twin Room, 2 Single Beds

In-room safe, desk, soundproofing, free WiFi

Classic Twin Room, 2 Single Beds

Highlights

Soundproofed
Air conditioning
Private bathroom
Hairdryer
Bidet
Digital channels
Daily housekeeping
In-room safe
  • 23 sq m
  • Sleeps 2
  • 2 Single Beds

View all photos for Classic Double Room, 1 Double Bed

In-room safe, desk, soundproofing, free WiFi

Classic Double Room, 1 Double Bed

Highlights

Soundproofed
Air conditioning
Private bathroom
Hairdryer
Bidet
Digital channels
Daily housekeeping
In-room safe
  • 23 sq m
  • Sleeps 3
  • 1 Double Bed

View all photos for Classic Quadruple Room, Private Bathroom

In-room safe, desk, soundproofing, free WiFi

Classic Quadruple Room, Private Bathroom

Highlights

Soundproofed
Air conditioning
Bidet
Hairdryer
Private bathroom
Digital channels
Daily housekeeping
In-room safe
  • 23 sq m
  • Sleeps 5
  • 1 Double Bed and 2 Single Beds

View all photos for Classic Triple Room

In-room safe, desk, soundproofing, free WiFi

Classic Triple Room

Highlights

Soundproofed
Air conditioning
Private bathroom
Hairdryer
Bidet
Digital channels
Daily housekeeping
In-room safe
  • 23 sq m
  • Sleeps 4
  • 1 Double Bed and 1 Single Bed OR 3 Single Beds

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About the area

Map
Via Fiume 20, Florence, FI, 50123

What's nearby

  • Piazza di Santa Maria Novella - 6 min walk - 0.6 km
  • Cathedral of Santa Maria del Fiore - 10 min walk - 0.8 km
  • Piazza del Duomo - 11 min walk - 1.0 km
  • Ponte Vecchio - 13 min walk - 1.1 km
  • Uffizi Gallery - 16 min walk - 1.4 km

Getting around

  • Valfonda - Stazione Santa Maria Novella Tram Stop - 3 min walk
  • Florence Santa Maria Novella Station - 4 min walk
  • Peretola Airport (FLR) - 23 min drive

Restaurants

  • ‪McDonald's - ‬2 min walk
  • ‪Burger King - ‬1 min walk
  • ‪Caffè degl'Innocenti - ‬3 min walk
  • ‪Crown of India, Ristorante Indiano a Firenze - ‬3 min walk
  • ‪Reale Firenze - ‬2 min walk

About this property

Hotel Serena

Hotel near Cathedral of Santa Maria del Fiore
A short walk from Piazza di Santa Maria Novella and Piazza del Duomo, Hotel Serena provides free continental breakfast, a terrace and a garden. Stay connected with free in-room WiFi, and guests can find other amenities, such as a bar.
Other perks include:
  • A front desk safe, smoke-free property and luggage storage
Room features
All guest rooms at Hotel Serena offer comforts, such as air conditioning, as well as amenities, such as free WiFi and safes.
Other conveniences in all rooms include:
  • Bathrooms with showers and bidets
  • Digital channels, daily housekeeping and desks

Languages

English, French, Italian, Spanish

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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Food and drink

  • Free continental breakfast available daily 8:00 AM to 9:30 AM
  • A bar/lounge

Family friendly

  • Soundproofed rooms

Conveniences

  • Limited-hour front desk
  • Luggage storage
  • Safe at front desk

Guest services

  • Housekeeping (daily)

Outdoors

  • Garden
  • Terrace

More

  • 1 floor
  • Built in 1930
  • Smoke-free property

Room amenities

Bathroom

  • Bidet
  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower
  • Towels provided

Entertainment

  • Digital channels

More

  • Air conditioning (climate-controlled)
  • Desk
  • Phone
  • Safe
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 1 PM; check-in end time: 7 PM
Late check-in subject to availability
Minimum check-in age - 18

Check-out

Check-out before 10 AM

Special check-in instructions

The front desk is open daily from 7:00 AM - midnight
Front desk staffed during limited hours

Access methods

Front desk (limited hours)

Pets

Pets stay for free
Service animals are welcome, and are exempt from fees

Children and extra beds

Children are welcome
1 child, up to the age of 2 years, can stay for free if using existing beds when occupying the parent or guardian's room
Rollaway/extra beds are not available.
Cots (infant beds) are not available

Payment types at the property

Important information

Fees

You'll be asked to pay the following charges at the property. Fees may include applicable taxes:

  • A tax is imposed by the city: EUR 4.50 per person, per night, up to 7 nights

We have included all charges provided to us by the property.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards
Noise-free guestrooms cannot be guaranteed

We should mention

All guests, including children, must be present at check-in and show their government-issued photo ID card or passport
Cash transactions at this property cannot exceed EUR 5000, due to national regulations; for further details, please contact the property using the information in the booking confirmation

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

Hotel Serena Florence
Serena Florence
Hotel Serena Hotel
Hotel Serena Florence
Hotel Serena Hotel Florence

Frequently asked questions

Is Hotel Serena pet-friendly?

Yes, pets are allowed at this property.

What time is check-in at Hotel Serena?

Check-in start time: 1 PM; check-in end time: 7 PM. Late check-in is available during limited hours.

What time is check-out at Hotel Serena?

Checkout is at 10 AM.

Where is Hotel Serena located?

Located in Historic Centre of Florence, this hotel is within a 10-minute walk of Palazzo dei Congressi and Central Market. Cathedral of Santa Maria del Fiore and Piazza di Santa Maria Novella are also within 15 minutes. Valfonda - Stazione Santa Maria Novella Tram Stop and Unità Tram Stop are within a 5-minute walk.

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Hotel Serena Reviews

Reviews

7.2

Good

Rating 10 - Excellent. 18 out of 100 reviews
Rating 8 - Good. 38 out of 100 reviews
Rating 6 - Okay. 26 out of 100 reviews
Rating 4 - Poor. 13 out of 100 reviews
Rating 2 - Terrible. 5 out of 100 reviews

7.8/10

Cleanliness

6.8/10

Staff & service

6.8/10

Property conditions & facilities

Reviews

6/10 Okay

Mirko

Disliked: Staff & service, room comfort
Stayed 1 night in Apr 2019

8/10 Good

Verified traveller

Stayed 2 nights in Oct 2018

2/10 Terrible

Danilo, São Paulo

Disliked: Cleanliness, staff & service, property conditions & facilities, room comfort
Funcionários mal humorados, quarto horrível, velho, antigos, chuveiro péssimos, café ds manhã péssimo, tanto que não conseguirmos tomar. Tivemos muitas dificuldades pois estávamos com un bebê de 1 ano. Não recomendo.... não é um hotel, é uma pensão.
Stayed 2 nights in Oct 2018

8/10 Good

GIOV60, Napoli

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Albergo senza pretese ma pulito e con una colazione più che decente. Molto soddisfatto
Stayed 2 nights in Oct 2018

6/10 Okay

Juan Javier

Hotel con mucho ruido de tránsito, la habitación es muy amplia, con una cama confortable y el baño está lindo. Wifi no existe casi no tiene alcance. La limpieza es pobre. Ubicación relativamente buena.
Stayed 2 nights in Oct 2018

2/10 Terrible

Anon

Disliked: Staff & service, property conditions & facilities, room comfort
This was the worst hotel stay of my life. The owner and his wife screamed at each other all night and day. The owner entered our room while we were sleeping. The owner yelled at me when I went to check out and requested a printed copy of my receipt. I paid the bill, and then he grabbed the paperwork, yelled at me, and stormed out. When he came back, I used Google translate on my phone to help make sure I hadn't said something wrong given the language barrier. Again, using Google translate on my phone, I apologized for any confusion and asked for a printed copy of the bill. He yelled at me and grabbed me by my wrists and shook me. My sister and I had already paid, so we grabbed our luggage and left immediately. I would NEVER recommend this hotel to anyone given the experience. I have never been yelled at before like this-- much less assaulted.
Stayed 5 nights in Sep 2018

6/10 Okay

Edwin

Disliked: Staff & service

Noisy hotel

My hotel room was nice, but noisy during the night and very early morning. People talking loud and doors slamming. The hotel is located on the second floor, but there is no elevator from the street to the first floor this is a struggle when traveling with heavy luggage. The hotel is conveniently located two blocks away from the train station.
Stayed 2 nights in Sep 2018

10/10 Excellent

Jean F

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Perfect for a family stop in Floro

Great hosts, clean, incredibly convenient to the train station to drop our bags and venture out to see Firenze. Beds comfy, large room.
Stayed 1 night in Aug 2018

8/10 Good

Verified traveller

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Hotel carino, ottima posizione

Hotel al primo piano di un palazzo storico nei pressi della stazione. Stanza spaziosa e con tutti i comfort, buona la colazione, disponibile lo staff.
Stayed 1 night in Jun 2018

6/10 Okay

Verified traveller

Disliked: Staff & service
für einen Kurzurlaub ok. etwas laut. wenig Auswahl beim Frühstück
Stayed 2 nights in May 2018

10/10 Excellent

Isamara

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Maravilhoso

Não tenho palavras para explicar o acolhimento neste hotel. Me senti em casa. O quarto era lindo! A cama super confortável. O banheiro e o quarto sempre limpo. O café da manhã delicioso com tudo muito bem preparado. E ainda, o sr que nos servia com toda cortesia e gentileza. Localização ótima, próxima aos pontos turísticos e à estação de trem, o que nos facilitou a viagem a outras cidades próximas Florença.

6/10 Okay

Verified traveller

La camera un po' fredda. Vicinissimo alla stazione. Molto comodo. Molto gentili e soprattutto disponibili
Stayed 3 nights in Feb 2018

10/10 Excellent

Mert Cemalettin

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Eviniz gibi, konum,rahalık,temizlik mukemmel

Harika bir karşılamaydı resepsiyonistin o güler yüzü ve şirin tavırları asla unutulmaz biz bal ayı çiftiydik ve herşey istediğimizden daha güzel geçti kahvaltısı temizliği mükemmel bir konaklama yeri herşey için samimi tavırlarıniz için teşekkür ederiz :))))
Stayed 2 nights in Nov 2017

6/10 Okay

PD, Sussex, UK

Liked: Cleanliness, staff & service
Disliked: Property conditions & facilities

Basic hotel in good location

Initial problem with the hotel unable to trace my online booking, but fortunately a room was available. One of several hotels in the same building. Clean, functional and (by Florentine standards) reasonably cheap, but very basic - a bit of a throwback to the 1980s (but not in a retro way). My room was at the front and so subject to a lot of street noise – especially the cleaning at about 1am. Very convenient location, close to the railway station and the sights. Proprietor was friendly enough, but did not speak English and seemed reluctant to speak Italian slowly enough for me to understand.
Stayed 1 night in Sep 2017

8/10 Good

Rolland

Liked: Cleanliness, staff & service
Disliked: Property conditions & facilities

Excellent rapport qualité prix.

Très petit hôtel vétuste mais bon accueil efficace et sympathique. Travaux à proximité pour longtemps. Très bien situé.
Stayed 2 nights in Sep 2017

6/10 Okay

JARDEL

Liked: Cleanliness
Stayed 1 night in Sep 2017

8/10 Good

dawn, Britain

Liked: Cleanliness, staff & service, room comfort

great location for train station and local buses

room was basic but clean and hot chocolate at breakfast was wonderful!
Stayed 3 nights in Sep 2017

8/10 Good

Marta, Barcelona

Liked: Cleanliness, staff & service, room comfort

Perfect fot a few days

My bedroom was really big. It has air conditioner and TV. Beds comfortable. The staff at the reception very nice and helpful. The only inconvenience I found is that there is no shampoo and the reception is not 24h. Keep in mind that it's not a hotel, it's a pension. Definetly I would repeat
Stayed 4 nights in Aug 2017

8/10 Good

Wayne

Liked: Cleanliness

Homely feel, great location .?

We enjoyed our stay at Hotel Serena, it was a homely feel, being so far away from home. Handy location to trains,&short walk to town centre, nice balcony off room.
Stayed 1 night in Jul 2017

8/10 Good

LUIS

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

BUENA RELACION COSTO BENEFICIO

EN TERMINOS GENERALES BIEN, MUY CERCA DE LA ESTACION SANTA MARIA NOVELLA Y MUY CERCA DEL CACO ANTIGUO. SE DEBE AGREGAR QUE LA ENTRADA EN EL PRIMER PISO ES MUY DETERIORADA YEL ASCENSOR AL SEGUNDO PISO DONDE ESTA EL HOTELNO SIRVE, POR LO DEMAS BIEN
Stayed 2 nights in Jun 2017

8/10 Good

Daniel

Liked: Cleanliness, property conditions & facilities, room comfort

2/10 Terrible

Verified traveller

Disliked: Cleanliness, staff & service, property conditions & facilities, room comfort

Tavsiye edilmez,hem odaları hem sahipleri soğuk

Otel çok kötüydü. odalar cok soguktu ve ısıtma sistemi yok. Kalorifer var sadece çalışmıyor. Otel sahipleri hic bir şekilde ingilizce bilmiyor anlaşmak imkansız. Ayrıca otel sahipleri hic cana yakın insanlar degil, söylediginiz 1 söze karşılık 10 katı italyanca cevap veriyorlar.

6/10 Okay

Rod, Worcester, UK

Liked: Cleanliness, staff & service

Well situated for sights and station

Fairly basic but comfortable accommodation. Owners helpful but speak little English. Street was a bit noisy overnight...people rather than traffic.

6/10 Okay

Graciela

Liked: Cleanliness
Disliked: Staff & service, room comfort

Cercano a estacion de trenes

El hotel es aceptable en cuanto al precio, es atendido por sus dueños, un señor mayor amable, quien decide como dueño de casa. Contratamos dos noches, salimos el primer día, al regresar al hotel, nos habían cambiado de habitación, trasladando todas nuestras pertenencias, los pasaportes habían quedado en la caja de seguridad, no podíamos acceder a la habitación anterior porque ya estaba ocupada, por lo que tuve que entregarle la llave de la caja y él saco mis documentos. El colchon de la nueva habitacion tenia los resortes salidos, un desastre.

8/10 Good

Maria de Fátima

Liked: Staff & service

Recomendo para quem quer hotel simples, confortáve

Staff muito dedicado e prestativo. Quarto de tamanho razoável para quatro. Chuveiro com difícil controle de água quente/fria. Muito bom café da manhã.