East Florence
Florence
Visit East Florence
Popular places to visit
North Alabama Medical Center
If North Alabama Medical Center is what brings you to town, hopefully you'll have a chance to explore more of Florence.
Shoals Conference Center
Shoals Conference Center is just one of the places to see in Florence, so why not enjoy the other things to explore during your travels? Stroll along the riverfront or experience the area's live music.
River Heritage Park
After visiting River Heritage Park, make a plan to see the other sights and activities in Florence. Stroll along the riverfront or experience the area's live music.
University of North Alabama
Enjoy the student vibe when you visit University of North Alabama during your trip to Florence. Stroll along the riverfront or experience the area's live music.
Regency Square Mall
You can enjoy retail therapy at Regency Square Mall during your trip to Florence. Stroll along the riverfront or experience the area's live music.
Blackberry Trail Golf Course
Enjoy a round of golf in Florence at Blackberry Trail Golf Course. Stroll along the riverfront or experience the area's live music.
Things to do

Sheffield: Muscle Shoals Sound Studio Guided Tour

Muscle Shoals Sound Studio Tour in Sheffield Alabama
Top hotels in East Florence

Renaissance Shoals Resort and Spa
Good
Reviewed on 30 Nov 2025

Residence Inn Florence Marriott
The room was great!
Reviewed on 29 Nov 2025

Budget Inn & Suites
Always friendly and helpful and kind. Quiet and clean
Reviewed on 4 Nov 2025

Days Inn by Wyndham Muscle Shoals Florence
Comfortable room and friendly staff
Reviewed on 28 Nov 2025

The ColdWater Inn
The room was very nice and clean. The whole hotel was beautiful. The only complaint we have is that they gave someone else a key to one of our rooms that our daughter and her family were still in. They were using a key card, trying to get into my daughter's room at about 9am. Thankfully the cards ...
Reviewed on 28 Nov 2025

The Stricklin Hotel
Great staff and location
Reviewed on 30 Nov 2025
