Want to discover the world of the Steiff brand? Then come to a magical place. Discover an extraordinary destination full of surprises, experiences and emotions with us. An exciting and fun time with family and friends awaits you. Teddy bear Knopf and his friend Frieda will accompany you on your search for the 3,000 teddy bears through fantastic animated adventure worlds for all the senses! Curious about the history of our animals?
In the historical area, selected pieces from Steiff's more than 140-year history—now rare—are on display. A paradise for fans, collectors and anyone who loves Steiff animals. Experience for yourself how Steiff animals are lovingly handcrafted using traditional production methods and how Steiff animals come into the world in our factory. Don't be afraid of the really big Steiff animals – here, you can pet and cuddle all the animals. The highlight is a thrilling slide down our snake slide – the world's first Steiff animal that you can walk inside, snaking its way through the Steiff Museum. 15 meters long, 800 kg in weight, 80 cm in diameter, 60 square meters of mohair.