Get the party started in The Arena Watch & Play Zone. Celebrate the sport you love with fellow fans, great eats, and a paid bar serving up the perfect pre-game vibe.
Celebrate Match Day, then make your way across the pedestrian bridge for kickoff.
Fuel up, hype up, and head to the match ready to roar.
For 39 straight days, enjoy the most action-packed soccer party in the region. Think massive viewing events, original programming, celebrity drop-ins, brand takeovers, water park parties, and surprises that can’t even be revealed yet.
Dream Fan Fest features daily viewing parties, live performances, celebrity appearances, brand activations, concerts, and themed experiences across the property. It pairs with programming at major venues, such as The Rink, Dream Live Performing Arts Center, Expo Center, and DreamWorks Water Park.
The activation spans the entire campus, leveraging its 250 retailers, 65 dining options, and more than 30 attractions, offering curated hospitality experiences for fans, brands, and partners. As part of the lead-up, American Dream hosts marquee events including the FIFA World Cup Trophy Tour by Coca-Cola at The Rink in early June.